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destination Colchester as doc (140KB) / pdf (2.3MB)
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destination Colchester:  Renaissance


Objectives

  • To position Colchester as a prestigious regional centre and a preferred, quality shopping destination
Potential projects

  • To support the renaissance of Colchester through sustainable regeneration of deprived areas and complimentary improvements to the whole town centre

  • To develop robust measures to promote Colchester town centre, minimise disruption and maintain economic vitality during St Botolph's construction work, (Garbe, VGD)

  • To provide advice and support for businesses affected by redevelopment

  • To build strong links between firstsite:newsite and the rest of the town centre, blurring the boundary between gallery and town, (firstsite)

  • To support schemes to bring reminders of Colchester's maritime heritage into the town centre, (North SEAfaring)

  • To develop a greener shopping initiative including:
    1. reduction of energy consumption
    2. elimination of plastic bags
    3. increase in levels of trade recycling
    4. reduction in amounts of packaging
    5. greater awareness of environmental and ethical issues

  • To print all destination Colchester literature, including promotional material, on 100% recycled paper by January 2008
© 2008.  & created by GfB design